A Great Place to Upskill
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A Great Place to Upskill
Get the latest updates from Product Space
Learn the difference between a buyer persona and a user persona, when they diverge, why it matters in B2B, real examples, and common mistakes.
Learn what product portfolio management is, the BCG matrix and its four quadrants, how to allocate resources across products, examples, and mistakes.
Learn what a product positioning statement is, the Geoffrey Moore template, why it’s an internal tool, how to write one, examples, and mistakes.
Learn what a SWOT analysis is, the four quadrants, internal vs external factors, how PMs use it, real examples, and the mistakes that make it useless.